We only work with luxury & premium retailers, stockists and boutiques who care about our journey and ethos.

We care about your story.

As a company, we understand how hard it is growing a business from the grassroots up and we feel the same about who we work with, if quick money and cheap sales is important to you, then unfortunately we are not the right partner to work with. We value and give reverence to the years and years of dedication our staff have put in to make this brand a success and honour it by working with those who believe in the same values as us.

In 2018, our CEO turned down an offer of investment equating to over 3.5 million pounds, as their only goal was to take the brand to mass market, not be sustainable, cheapen every product by 75% for weekly sales and then flip the company to make a quick profit after 2 years ruining the brand in it's entirety.

The answer was no, we kept to our ethos, morals and character and managed to launch the full ranges, become the second most ethical brand in the UK* all by only working with good people with good money to create a global luxury fashion house which will last for centuries to come.

Our CEO still checks the production in the factory, visits retailers instore, visits every farm and site we work with also to ensure transparency and quality.

Our founder & CEO Chris Desai


Get in touch

If you are an independent boutique, stockist or a luxury retail group, we would love to work with you, so get in touch and let's work in partnership together to bring VAYYU® to the world.

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Stockist locations

We are currently retailing in 633 stores around the United Kingdom, Europe, America and the Middle east.